Nature & More presents three POS innovations

At BioFach, the leading European trade fair for organic products in Nürnberg, Nature & More will present three innovations that underline the latest trends in sustainability and packaging. First, there's the Save Our Soils Toolkit that helps companies communicate about soil. Secondly the Tropical Wonders Display introduces consumers to new tropical delights. And last but not least: the "Taste Wonder Tomato Bar" allows consumer to select and mix their own Taste Wonders delicious snack tomatoes. On top of all this, Nature & More will promote its plastic free packaging materials.

Taste Wonder Tomato Bar

Especially for retail customers Nature & More developed this colourful display that fits four 2 kg boxes of snack tomatoes. This allows consumers to select and mix different colours and flavours of tasty organic snack tomatoes. The latest trend in packaging is: no packaging. Consumers like to see what they buy and in the eye of the organic consumer any unnecessary packaging material is environmentally unfriendly.

Tropical Wonder Display

This colourful display was already a huge success at the Bio-Beurs fair in the Netherlands and the Fruit Logistica in Berlin. The display attractively shows 4 or 8 boxes of exotic products such as physalis, granadilla and maracuja. For each product the display holds flyers with an appealing story about the grower, his organic methods and a tasty and easy recipe.

The Save Our Soils Toolkit

2015 is the International Year of Soils. We are running out of fertile soils worldwide and this turns out to be an issue just as important as climate. Nature & More helps her retail partners to communicate about this neglected resource and show their green credentials to the consumer. See also www.saveoursoils.com.

A fourth innovation was launched earlier in 2014 and is still proving to be a great success: sustainable packaging based on sugar cane waste, easily compostable, 100% GMO free, tree friendly and plastic free.

Practical information

Nature & More - powered by Eosta - can be found at Biofach in Nürnberg, 11th to 14th February, Hall 7, Stand 621.

Nature & More is the "trace & tell" trademark of Eosta, innovation leader in organic fruits and vegetables, with sourcing in six continents and sales in Europe, North-America and Asia. The international Save Our Soils campaign was initiated by Nature & More and has over 120 partners now. In 2015 Eosta celebrates it's 25th anniversary.